Episode 045

How To Own Your Adversity & Act On Your Biggest Dreams

In this episode, Luis speaks with Cady North, CFP®. Cady North is an author, podcast host, speaker, investment advisor and the founder of North Financial Advisors. After 5 years owning her own financial planning business, Cady realized a common theme among many clients and prospects is that we all can name big dreams we have for ourselves, but very few of us are actually living them. We often find ourselves burned out and wondering what’s next. We easily move on to the next thing rather than doing the inner work necessary to match our outer dreams. Knowing there is a limit to the number of people Cady can reach one-on-one, she wanted to write a book exploring ways which people have overcome their adversities to live their biggest dreams.

Cady’s experience with money and business started young. Her parents were small business owners, and she learned to balance a business checkbook by the age of 13. Following a traditional corporate career path, Cady spent more than a decade advising high-level executives of Fortune 500 companies while working for industry giants such as Bloomberg and Financial Executives International. Then, she took the leap to start her own business helping women and entrepreneurs plan for their futures and grow wealth. Cady works with private clients virtually throughout the country and co-hosts a weekly podcast called Corporate Hostage, No More! Her work is regularly featured in news outlets such as the Washington Post, Business Insider, and Bustle. She was named as a top financial advisor by Expertise.com in 2020. She holds a B.A. from The University of Texas at Austin and an MBA from Georgetown University.


In this episode, you’ll learn about the following and more:

  • Cady’s book, The Resiliency Effect
  • The Most Common Limiting Beliefs That People Tend to Have
  • What Status Quo Bias is and How It Impacts Us
  • How You Can Begin Focusing On Your Inner Journey and Make It Match Your Outer Journey